This was one of those dream projects designers always hope to work on. I spend a lot of time in the great outdoors, and a campaign like this fell directly in line with my beliefs for making a better world. Given the challenge of creating a logo, once it was designed, I suggested to the client (The Mayor's office) that we use the tagline 'I am one in a million' and engage the talents of Winnipegger Kal Barteski to create script to complement the logo.
Million Trees Logo without text
Million Trees Logo with text
Million Trees Logo combined with Kal Barteski Script
Million Trees Logo applied to mug
Million Trees logo and Kal Barteski script applied to mug